The M.A.D. Call: Start Every Week with Mentorship, Accountability, and Discipline.
Each Monday at 9:00 AM Central, JLA Realty – Omnia Elevate agents meet live on Zoom with Broker/Owner John Altic to build the mindset, habits, and momentum that grow real estate businesses.
What is the M.A.D. Call?
The M.A.D. Call is a free weekly coaching call for real estate agents, held live on Zoom every Monday at 9:00 AM Central Time and led by JLA Realty Broker/Owner John Altic. M.A.D. stands for Mentorship, Accountability, and Discipline. Each session covers mindset, current marketing strategies, real success stories, and a focus reset for the week. JLA Realty – Omnia Elevate agents attend as members, and licensed agents from other brokerages are welcome to join as guests.
- WhenEvery Monday, 9:00 AM Central
- WhereLive on Zoom
- Led byJohn Altic, Broker/Owner, JLA Realty
- M.A.D. stands forMentorship, Accountability, Discipline
- CostFree; guests welcome
- How to joinRequest an invite and we'll email the Zoom link
The Three Pillars
What Does M.A.D. Stand For?
Mentorship
Direct coaching from your Broker/Owner — experience, perspective, and guidance you can put to work this week.
Accountability
A weekly checkpoint that keeps your goals and activities on track, out loud, with others.
Discipline
The consistent habits that separate agents who plan from agents who produce.
Hosted by John Altic
What to Expect
What Happens on the M.A.D. Call?
John doesn't just talk transactions. He invests in your mindset, growth, and long-term success. Each week you'll walk away with the clarity and energy to take on whatever the week brings.
You'll pick up fresh marketing strategies that producing agents are using right now, hear real success stories from the field, and reset your focus for the days ahead.
When you join JLA Realty – Omnia Elevate, you're not just picking a brokerage — you're stepping into a culture of connection and leadership. Two live weekly calls with the Broker/Owner is uncommon in this industry: the M.A.D. Call on Mondays and Real Talk About Real Estate on Thursdays.
Every Monday, You'll Leave With
Momentum You Can Use Immediately
A Clear Head for the Week
Cut through the noise and start Monday with focus and direction.
Marketing That's Working Now
Real tactics from agents actively producing in today's market.
Honest Accountability
A rhythm that keeps your goals and activity from slipping.
Direct Access to Leadership
Real conversations with your Broker/Owner — not a corporate layer.
"You're not just joining a brokerage — you're stepping into a culture of mentorship, accountability, and leadership that shows up every single week."
Join the Next Call
Want In? We'll Send You the Link to Join.
Complete the form and a member of our team will reach out with the details and the link to join an upcoming M.A.D. Call live. Prefer to listen first? You can request a recording of a recent call instead.
- Join us live as a guest on an upcoming Monday
- Or request a previously recorded call to watch first
- Open to agents exploring JLA Realty – Omnia Elevate
- No pressure, no obligation
Request Your Invite
Fill this out and we'll send you the link to join the next M.A.D. Call.
Joining as a Guest
M.A.D. Call FAQ: What to Expect on Your First Call
Thinking about sitting in? Here's exactly what it's like to attend as a guest — no surprises, no pressure.
Do I have to be a JLA Realty agent to attend the M.A.D. Call?
No. The M.A.D. Call welcomes guests who are exploring JLA Realty – Omnia Elevate. If you're a licensed agent curious about our culture and leadership, you're invited to sit in — whatever brokerage you're currently with.
What actually happens on the M.A.D. Call?
Broker/Owner John Altic leads a focused, high-energy session built around mentorship, accountability, and discipline. Expect mindset and business coaching, fresh marketing strategies agents are using right now, real success stories from the field, and a clear reset of focus for the week ahead.
Will I be put on the spot or asked to speak?
Not at all. As a guest you're welcome to simply watch and listen. There's no obligation to turn your camera on, introduce yourself, or participate. Plenty of guests join quietly the first time just to get a feel for the room.
Is the M.A.D. Call a sales pitch to switch brokerages?
No. The M.A.D. Call is a real coaching call, not a recruiting webinar. The goal is for you to experience the value firsthand. If it feels like a fit and you'd like to learn more about joining, we're happy to talk — but there's zero pressure to do so.
When is the M.A.D. Call, and how do I get the link?
The M.A.D. Call is held live via Zoom every Monday at 9:00 AM Central Time. Just complete the form on this page and a member of our team will email you the link to join the next call. You can also see it on the training calendar.
What if I can't make a Monday morning?
No problem. When you fill out the form, you can ask for a recording of a recent call instead, so you can watch on your own schedule before deciding whether to join live.
Do JLA Realty agents have to attend the M.A.D. Call?
No. Agents affiliated with JLA Realty are independent contractors who control their own schedules, so attendance is always voluntary. Many agents make it part of their Monday routine because it sets the tone for the week.
Does the M.A.D. Call count for continuing education credit?
No. The M.A.D. Call is coaching and accountability, not TREC-approved continuing education. For free CE, our Contracts Boot Camp offers 5 hours through the course's TREC-approved provider.
Coaching on the M.A.D. Call is educational and does not guarantee income, production, or any business result. Guest invitations are not a solicitation of any agent under an exclusive agreement with another broker. Omnia Elevate is an agent development organization within JLA Realty, a licensed Texas real estate brokerage.
More Than One Call a Week
The M.A.D. Call Is Just the Start.
A second live weekly call with your Broker/Owner, group masterminds, one-on-one coaching, and a culture built around your growth. See the full training calendar, or talk with Jeremy Williams, Founder and Expansion Partner, about what it's like inside JLA Realty – Omnia Elevate.
Book a Private Strategy Call